I’m a serial entrepreneur.

I started my first business in college. I’ve built multiple 6- and 7-figure businesses that were brick-and-mortar as well as online virtual companies. I’ve been in business consulting, sales, health coaching, restaurants, and professional speaking, to name a few.

I’m also a holistic practitioner littered with certifications in neuroresilience, nutrition, and emotional wellness. I became a practitioner because I needed a solution to heal from two autoimmune conditions - which I did.

So I not only understand what it takes to be a successful business owner, I also understand what it’s like when your body stops you in your tracks because you are grinding, forcing, and not being authentic to yourself.

I also understand the psychological components to becoming successful and what is needed to avoid burnout. (Or what to do if you already have.)

I’ve had as many as 28 people on payroll and as little as 1 and have personally sold millions of dollars of products, services, catering, online courses, retreats, and high ticket coaching - for myself and for others.

What I learned over the past 30+ years, running companies, working with top executives, serving on national boards, and speaking all over the country to business owners and entrepreneurs is this: you cannot build a successful business without being effective at selling. Period.

Though you can have a little hobby on the side that never really takes off, or a business that might look good from the outside, but will suck the life out of you.

And no matter the industry or business, there’s a basic process that is important to understand when it comes to sales - and much of it probably goes against everything you’ve ever heard about being successful.

Selling should feel fluid, simple, and easy.

If it doesn’t, then you need a better way.